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Smart stadiums are already improving digital engagement, organizing the stadium experience around the fan by using Wi-Fi and other digital engagement technologies to simplify concession orders, parking availability, seat upgrades, replays, directions and even restroom availability.

In order to offset the high price of tickets and the draw of the steadily improving at-home experience, teams and organizations must recognize that fans are engaging with sports in new ways, and that’s not only a business and marketing challenge, it’s also an IT challenge.

IoT is also changing sports medicine, specifically the way teams reduce injuries, improve health and safety for young players, and help players recover faster.

Where IoT can have a real impact on player safety and performance is combining multiple data sources with advanced analytics so coaches can deliver insight and actionable intelligence in real time.

While these capabilities are easy to describe, they aren’t necessarily easy to pull off, and these organizations need to make sure they have a high-performance infrastructure platform that can support sensors and IoT applications, and effectively capture, store, protect and analyze data across edge and cloud computing environments in order to accomplish their goals.

Technology has the potential to make every athlete better, operating at the full physical potential of their bodies and minds, while simultaneously reducing injuries and improving player safety.

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